About Health & Happiness

Health and Happiness Group (H&H Group) is a global leader in health and wellness, dedicated to improving the well-being of consumers through high-quality nutrition and personal care products. With a strong focus on innovation and sustainability, H&H Group owns a diverse portfolio of brands, including Aurelia London, a premium probiotic skincare brand, and CBII, a trusted name in CBD wellness products. Our team has had the opportunity to collaborate with H&H Group, supporting their efforts in enhancing their digital presence and content strategy for these renowned brands.

Problem Statement

We connected with the E-commerce & CRM Lead at the Health & Happiness group and discussed our capabilities. They then presented us with all their plans for rebranding, introducing interactive elements to their websites, and the launching of several landing pages on their brand websites. The E-commerce team at H&H was specifically looking for fast turnaround time when it comes to building new e-commerce modules and resolving issues on their websites.

The work we did with H&H started on their CBII Oils & Gummies brand and then expanded to Aurelia London, the probiotic skincare brand

What did Sitescribes do

  • Our team first investigated the current Magento setup and all the plugins being used on the platform
  • Our team then reviewed the designs and plans brought to us by the H&H e-commerce team
  • Our team did an in-depth analysis of existing bugs and issues reported by the e-commerce team
  • We provided estimates for existing work and forecasted plans for ongoing maintenance and content authoring work that we could do on the platform.

The Results

  • We helped the CBII team launch multiple landing pages
  • We supported the team CBII team in their rebranding efforts and through the launch of multiple product packages
  • We built several innovative and responsive components that are being used throughout the CBII and Aurelia websites. These components include navigation bars, accordions, FAQ dropdowns, and product carousels.
  • We helped CBII and Aurelia london launch new products and campaigns on a seasonal basis for 2 years

Case Study Info

  • Technology:
    Magento
  • Client:
    CBII and Aurelia London
  • Industry:
    Health Supplements & Cosmetics
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